IntoMarket

IntoMarket is a leading market research and consumer insights firm specializing in data-driven solutions for businesses across Europe and beyond. With a team of seasoned analysts, researchers, and industry experts, we help brands understand their target audiences, optimize products, and make informed strategic decisions.

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person writing on white paper

100+

15

Trusted Globally

Clients

A diverse team of analysts collaborating over data charts in a bright, modern office.
A diverse team of analysts collaborating over data charts in a bright, modern office.

Market Research: Gathering data on consumer behavior, preferences, market trends, and competitor analysis.

• Target Audience Segmentation: Identifying consumer groups based on demographics, psychographics, purchasing behavior, and geographic location.

• Product Testing: Conducting taste tests, usability trials, and product experience assessments for food, beverages, and consumer goods.

• Customer Satisfaction Surveys: Measuring client satisfaction with products or services.

• Brand Perception Studies: Analyzing how brands are perceived by target audiences.

• Online & Offline Surveys: Utilizing digital surveys, focus groups, interviews, and observational research.

WHAT DO WE DO?

OUR CLIENTS

• FMCG Companies

Taste tests for food and beverages.

• Tech Companies

User experience (UX) testing for digital products.

• Retail Chains

Audience segmentation for store placement or marketing campaigns.

• Fashion Brands

Trend analysis and consumer preference studies.

• Startups

Product viability testing before launch.

• Advertising Agencies

Tailoring marketing messages to specific demographics.

photo of woman holding white and black paper bags
photo of woman holding white and black paper bags
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clear wine glass with red wine on table